linking google analytics to google adsense
Adsense Support

Understanding Google Adsense Terms: What is an Impression?

 

What is an Impression?

 

Impression refers to ad impression; the number of times an ad is shown. An impression is sometimes just called an ad view.

 

This term was started during the era when advertising was all about magazines and newspapers, and an impression was a literal impression of ink on a page.

 

 

 

Does Google Adsense pay for an impression?

 

Google Adsense, although it is a CPC based advertising network, has something called Cost Per Mille (CPM).  In this model, users pay for a fixed amount of money for 1000 impressions.

 

 

 

Related posts

What is Click Bombing? How to avoid being click bombed on Google Adsense

Adsense Sensei

What is the maximum amount of Google Adsense ads can put on a web page?

Adsense Sensei

Why is my Adsense earnings going down? ( 10 Reasons why this happened)

Adsense Sensei

Leave a Comment

We use cookies to give you the best online experience. By agreeing you accept the use of cookies in accordance with our cookie policy.